Thank you to Brightworks Interactive Marketing for Helping Bring the Riverside Bridge to Light!

Interacting with and animating the Riverside community

Bridge May 28 2015 Lighting Test - White PurpleOn the evening of Friday, June 5th, the Riverside BIA and community will launch the Riverside Gateway Bridge Project – a $600,000 capital installation illuminating the iconic Riverside Bridge. The bridge is the gateway to Toronto’s Riverside District, located on Queen Street East, between the DVP and Empire Avenue.

The culmination of three years worth of thought and effort has been achieved thanks to our partners and sponsors. Brightworks Interactive Marketing is one of our Bronze Sponsors and has helped make this idea of lighting up Riverside Bridge possible.

Brightworks pic2Brightworks was originally based on King Street West but is now located in Riverside at 100 Broadview Ave. They are “a creative agency that is a little hard to categorize”, offering things from branding and creative direction to media planning and market research.

Having won 55 international awards since 2012, they “create experiences that connect the right brand message to the right audience”. Being described by clients as strategic and creative, Brightworks have worked on projects for some of the most respected brands in the world.

We are very happy to have Brightworks as one of our sponsors, helping to bring our vision of Riverside Bridge Lighting to reality!Brightworks pic1

LET US KNOW you’re coming to the Riverside Bridge Lighting June 5th!

Many thanks to ALL our Bridge Lighting partners and sponsors:This project grew from idea to inception thanks to public partnership with City of Toronto, Ward 30 Councillor Paula Fletcher, and private sponsors: Gold Sponsor – Streetcar Developments; Silver Sponsors – Hullmark Developments, and Downtown Automotive Group; and Bronze Sponsors – Ashlar Urban Realty, The Avro, BMO, Brightworks Interactive Marketing, Harhay Construction, il ponte, and OX Agency – all of whom shared our vision.